February 4, 2026
On World Cancer Day 2026, our CEO Rich Bryson shared this call to action.
Cancer has affected so many people across the world, including my own family and friends. I’m thinking of them today.
It’s also a devastating reality in the communities our Foundation supports. Too often, people are diagnosed and treated far too late – sometimes when it’s already too late.
In global health, we call this the need for ‘early detection’. But behind that language are so many real people and real stories.
Through our work in breast and prostate cancer in Ethiopia, we see this every day.
📲 In many communities, cancers are not well understood. Screening is hard to access. Health facilities are far away, overstretched, or simply out of reach. So we bring screening to people’s homes.
By equipping community health teams with smart technology, we’re helping to change what’s possible.
➡️ Women are becoming better informed, identified with breast cancer risk factors earlier, and supported to access treatment quickly.
➡️ Men with prostate cancer risks or symptoms are flagged in real time, helped to understand the risks, and followed up quickly.
Because it’s delays that allow cancers to progress. And delays that reduce survival. Acting early always gives people the best possible chance.
So this World Cancer Day, my call is simple:
We need to move faster to reach far more people at risk of cancer in underserved communities with smarter solutions like these.
Without delay.
